We do remembrance because it is the #1 best way to clean your ego, your heart, your soul and your spirit. It is incredibly cleansing and detoxifying, as well as rejuvenating.
When we remember our Lord, He remembers us. In the Quran God says, "Remember Me; I will remember you." (2:152). When He remember us He is giving us His healing, mercy and knowledge, so it is ideal to practice remembrance all of the time, 24/7.
The Prophet Muhammad, may the peace and blessings of God be upon him, said that the best remembrance to practice is the testification of faith: lā ʾilāha ʾilla-llāh. It's important to pronounce it correctly, otherwise, it will have no benefit. To hear it pronounced, click here. You can recite this remembrance standing, sitting or laying down at all times of the day, including the early morning and late at night.
God and the Prophet Muhammad said many things about the benefits of this remembrance. Some of them are:
God says, "Lā ʾilāha ʾilla-llāh is My fortress; whoever enters My fortress is safe from My punishment."
The Prophet Muhammad, peace be upon him, said, "Lā ʾilāha ʾilla-llāh is the best of dhikr and has the best reward. The happiest of all people who will be granted my intercession is the one who says it from the bottom of his heart. There is no slave who says it and then dies except that he will enter Paradise (Heaven)."
The Prophet Muhammad said, "Repeat the saying, 'Lā ʾilāha ʾilla-llāh' because it removes any sin and there is no action equal to reciting it; for there is no veil between it and God and it reaches Him alone."
The Prophet Muhammad said, "There is no charity better than the dhikr of God."
The Prophet Muhammad said that remembrance of God is better for us than silver and gold. He also said that the meadows of Paradise are the circles of people doing remembrance.
For someone just beginning this practice it is important to say lā ʾilāha ʾilla-llāh in a strong, loud voice. Do not say it in a middle voice or a soft voice. This will not have the same purifying effect on the ego as saying it in a loud voice.
About the benefits of this dhikr Sidi says in his book He Who Knows Himself Knows His Lord, "Know that when the aspirant mentions lā ʾilāha ʾilla-llāh with his tongue and is lifted from himself in its meaning, which is the unification of actions, this will remove the dark veils from his heart which have resulted from past sins. He will witness with the eye of insight that there is no mover or one who brings peace and there is no giver or preventer or harm or benefit, except God. He will experience this witnessing through direct tasting and through a state, not through belief or thought."
Feel free to contact us if you have any questions about this practice. Peace.